Built By
The People
Who Run
The Events
Traxsyd isn't a tech company that discovered motorsports. It's a motorsports operation that built its own platform — because nothing else fit.
It started in 2012 at a dyno event. If you've ever been behind the scenes at one, you know the drill — handwritten sheets, shouted numbers, results that take forever to post, and a crowd that wants to know right now who just laid down the biggest horsepower pull. The chaos wasn't charming. It was a problem. So we built our first dyno event management system to fix it.
That system worked. Really worked. And it planted a seed: what if the tools for running diesel motorsports events were actually built by the people running them?
By 2015, we had the idea for something bigger — the Ultimate Callout Challenge, an event that would pit the best diesel trucks in the country against each other across drag racing, dyno, and sled pulling. In 2016, the first UCC happened. And just like that, we were deep in it — not just building software anymore, but producing full-scale national events. Live broadcasts. CompuLink timing systems. Gate operations. Vendor management. Sponsor coordination. The whole operation.
For years we kept building and refining those internal tools — dyno management systems, event operations software, the things we needed to make our own events run smoother. But every time we looked at the broader landscape, the same problems kept showing up. Promoters were posting events on Facebook and praying people would find them. Competitors had no single place to discover events or track their results. Fans were digging through group posts and word-of-mouth just to find out what was happening near them.
In 2024, we decided it was time to take everything we'd built — over a decade of tools, lessons, and scar tissue from running real events — and turn it into a platform that anyone in diesel motorsports could use. That's when Traxsyd was born.
In 2025, Traxsyd went live. The UCC ran its ticket sales through the platform. Diesels in the Mountains became the first full event hosted end-to-end on Traxsyd. And the response from the community told us everything we needed to know — this was the thing that had been missing.
Now in 2026, we're expanding across the NHRDA and partnering with grassroots promoters from coast to coast. The vision is simple: every diesel motorsports event in the country should have a home on Traxsyd. Free to list, easy to find, and built by people who've been in the pits since before most platforms knew what a tech card was.
Traxsyd is free to join and free to list — but that's just the front door. Here's what the full platform looks like.
in the country should have a home.
That's the goal. Whether it's a 5,000-person NHRDA national event or a 50-truck grassroots dirt drag at a county fairground — if diesel trucks are lining up and people are showing up to watch, it should be on Traxsyd. Discoverable, professional, and connected to the community that cares about it.
We're building the central hub for diesel motorsports. The place where fans plan their season, competitors find their next event, promoters reach their audience, and sponsors see their investment showcased. Not by forcing people onto the platform — but by making it the obvious choice because it's free, it's easy, and it's built by people who actually understand the sport.
The front door is always free. When promoters sell tickets through Traxsyd, we take a small percentage. That's how we keep the lights on, keep building, and keep the free tier free. We grow when our promoters grow. That's the deal, and we think it's a fair one.